What we do


In Kenya approximately 70% of households (6.2m homes) use charcoal as their primary cooking fuel

Nairobi alone uses 350,000 tonnes of charcoal per year – almost 1,000 tonnes per day.

  • Approximately 10,000 tonnes of wood is cut down each day to meet this demand – primarily from illegal, unsustainable sources.

For these communities, alternatives like electricity and gas are simply too expensive.




Instead of cutting down valuable forests, we make our charcoal using a sustainable wood source

Most of sub-Saharan Africa is afflicted with an agricultural pest: the Prosopis juliflora plant, which has invaded large areas in Kenya (c. 1.2 million hectares).

Identified as a pest by the Kenyan Government and legally classified as a ‘weed’  - it's control through utilisation is actively encouraged.


    Prosopis  juliflora  wood collected from a local community arriving at our carboniser

    Prosopis juliflora wood collected from a local community arriving at our carboniser


    Exclusively using Prosopis juliflora allows precious indigenous forests a chance to grow and recover


    We work with remote, rural communities to harvest the wood

    Providing employment opportunities allows rural familes to generate an income stream.

    The Prosopis  juliflora  tree

    The Prosopis juliflora tree


    We remove the burden of making charcoal without compromising a household's ability to generate income from their own local wood resource


    Modern technology allows us to efficiently produce our charcoal

    Our main carbonising rig is located next to one of Kenya's most abundant Prosopis juliflora regions.

    We produce around 3 times more charcoal from an equivalent amount of wood compared to more archaic methods.

    • Archaic methods typically have an efficiency between 8-12%

    • Our modern technology yields approximately 25-30% efficiency

    Our modern carbonising rig

    Our modern carbonising rig

    Whilst also incorporating more traditional and flexible methods into our operations

    To reach more communities we are setting up satellite locations, using traditional beehive kilns.

    These can be quickly and cost-effectively constructed in more remote locations in closer proximity to densely populated Prosopis juliflora areas.

    Beehive kilns

    Beehive kilns

    Overall, we are building a charcoal industry that sells attractively priced, well-packaged, high quality charcoal 

    The charcoal industry is renowned for being an informal and dirty trade.

    We are shifting this paradigm so that consumers can easily purchase clean and well-packaged charcoal that does not compromise their indigenous forests, ecosystems or biodiversity.